Listar Trabajos de suficiencia profesional por tema "Gestión de ventas"

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    • Caso: MSA del Perú 

      Cuba Cruz, Andrés Aarón (Universidad de Lima, 2018)
      Acceso abierto
      The present research work is based on a personal experience, having worked in the MSA company (August 2016 - May 2018), as a Sales Analyst. This position allowed me to go deeper into the company’s own activities, particularly ...

    • Estudio de caso: plan del cambio de empaque de la marca Konzil en la gestión de ventas del canal tradicional en Lima 

      Kourniatis Hornung, Thalia (Universidad de Lima, 2018)
      Acceso abierto
      Henkel is a German company that operates worldwide with its three business units: adhesives, laundry & home care and beauty care. In this last category they have Konzil as a brand within their portfolio. The case will ...