Listar Tesis por tema "Service industries"
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Factores de éxito en el posicionamiento de una App de servicios para el hogar
(Universidad de Lima, 2021)Acceso abiertoThe objective of the research was to know if there was a correlation between the chosen success factors such as: branding, customer experience and advertising with respect to the positioning of a home services App. The ... -
Impacto de la transformación digital para la creación de ventajas competitivas en empresas de servicio de transporte y almacenamiento de Lima Metropolitana
(Universidad de Lima, 2023)Acceso abiertoIn this research, we will explain and define different terms such as digital transformation, its elements and also the different competitive advantages that this change generates. The general objective of this research is ...