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Estrategias de marketing de la salsa de palta empaquetada “A-bocado!”
(Universidad de Lima, 2021)
Acceso abierto
This thesis was made to determine the marketing strategies of the packaged avocado sauce "A-Bocado!". Apart from this, it can serve as a bibliographic reference for future research. A descriptive methodology, with a mixed ...
Impacto de la estrategia de marketing digital en el posicionamiento de la marca Capieli en el mercado peruano en el contexto post pandemia Covid-19
(Universidad de Lima, 2021)
Acceso abierto
This research aims to determine whether a digital marketing strategy that involves various digital media can increase the growth and improve the positioning of a new brand of clothing for babies and children, Capieli, in ...