Browsing by Author "Merino Pitot, Sandra Naysha"
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Campaña publicitaria de lanzamiento para la nueva cadena de cafetería peruana Atemporal
Floriano Alarcon, Maria Alexandra; Merino Pitot, Sandra Naysha (Universidad de Lima, 2023)Acceso abiertoThis professional work consists in the launch campaign of the new Peruvian cafeteria chain: Atemporal, with the objectives of achieving a viable, profitable, and memorable campaign. To achieve this, a market study of the ...