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Structural characterization of sports supplement market
dc.contributor.author | Castro Arteta, Alonso | |
dc.contributor.author | Salazar Mamani, Carlos Stefano | |
dc.contributor.author | Ruiz Ruiz, Marcos Fernando | |
dc.contributor.other | Ruiz Ruiz, Marcos Fernando | |
dc.date.accessioned | 2023-05-02T19:33:35Z | |
dc.date.available | 2023-05-02T19:33:35Z | |
dc.date.issued | 2022 | |
dc.identifier.citation | Castro-Arteta, A., Salazar-Mamani, C. S. & Ruiz-Ruiz, M. F. (2022). Structural characterization of sports supplement market. In Proceedings of the 2nd LACCEI International Multiconference on Entrepreneurship, Innovation and Regional Development, LEIRD 2022, Virtual, Online, December 2022. http://dx.doi.org/10.18687/LEIRD2022.1.1.61 | es_PE |
dc.identifier.issn | 2414-6390 | |
dc.identifier.uri | https://hdl.handle.net/20.500.12724/18129 | |
dc.description.abstract | Sports supplements are vital as nutritional complement and improve people's physical performance. In this sense, the objective of this study was to identify and characterize the variables that determine the sports supplement market and the actors who drive it, based on a study of the Peruvian market. For this purpose, a systematic literature review and a structural analysis of descriptive scope were used with the help of seven experts knowledgeable about the industry and the MICMAC structural characterization software. The results present as key variables of the system the economic development of the nutritional supplements market, the growth of e-commerce type companies, the fitness culture, the use of social networks and technological advances in the food industry. The most influential actors end up being local and international organizations linked to the nutritional market, the sports institutes and training centers. This study constitutes a starting point for the design of future scenarios and the strategic planning of the sports supplements market in Ibero-américa. | es_PE |
dc.format | application/pdf | |
dc.language.iso | eng | |
dc.publisher | Latin American and Caribbean Consortium of Engineering Institutions | es_PE |
dc.relation.ispartof | urn:issn: 2414-6390 | |
dc.relation.ispartof | urn:isbn: 978-628952073-6 | |
dc.rights | info:eu-repo/semantics/openAccess | * |
dc.rights.uri | https://creativecommons.org/licenses/by-nc-sa/4.0/ | * |
dc.source | Repositorio Institucional Ulima | es_PE |
dc.source | Universidad de Lima | es_PE |
dc.subject | Suplementos dietéticos | es_PE |
dc.subject | Planeamiento estratégico | es_PE |
dc.subject | Strategic planning | es_PE |
dc.subject | Dietary supplements | es_PE |
dc.subject | Marketing | es_PE |
dc.title | Structural characterization of sports supplement market | es_PE |
dc.type | info:eu-repo/semantics/conferenceObject | |
dc.type.other | Artículo de conferencia en Scopus | |
ulima.areas.lineasdeinvestigacion | Desarrollo empresarial / Marketing y comportamiento del consumidor | es_PE |
dc.publisher.country | CO | es_PE |
dc.subject.ocde | https://purl.org/pe-repo/ocde/ford#2.11.04 | |
dc.identifier.doi | http://dx.doi.org/10.18687/LEIRD2022.1.1.61 | |
dc.contributor.student | Castro Arteta, Alonso (Ingeniería Industrial) | |
dc.contributor.student | Salazar Mamani, Carlos Stefano (Ingeniería Industrial) | |
ulima.cat | 9 | |
ulima.autor.afiliacion | Universidad de Lima | es_PE |
ulima.autor.carrera | Ingeniería Industrial | es_PE |
dc.identifier.scopusid | 2-s2.0-85150720682 | |
dc.identifier.event | Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology |
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