Listar Artículos científicos por tema "Sales"

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    • Commercial Model to Increase Sales through Mixed Methodologies in an Automotive Retailer 

      Farfán Peña, Hansell; Guibovich Jara, Mirko; Flores Pérez, Alberto Enrique; Quiroz Flores, Juan Carlos (Association for Computing Machinery, 2023)
      Acceso restringido
      In recent years, the digital channel of companies in the automotive retail industry has experienced considerable growth, reflected in the percentage of sales of this channel with respect to total sales. Therefore, companies ...