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Post-truth of Female Empowerment in the Fake News of Peruvian Reality Shows
(Springer, 2022)
Acceso restringido
This study investigates the fake news generated from the content of the reality television format in Peru. This format, by mixing informational or reality elements with fictional elements, contributes to misinformation ...
Methodological approaches for the study of the country brand: The case of Peru and perception in Germany
(IEEE Computer Society, 2021)
Acceso restringido
The country brand, in practical terms, can be understood as a branding technique applied to a territory or geographic region in order to achieve a competitive position on a global scale. In this paper, a methodology is ...
Influencers in quarantine: Adaptation of their contents and production formats
(IEEE Computer Society, 2021)
Acceso restringido
This paper describes the changes in the content and production formats of Peruvian influencers in the context of the COVID-19 pandemic. Based on semi-structured interviews it was found that the process of adaptation was ...
A technique to analize populist discourse: The Peruvian case
(IEEE Computer Society, 2021)
Acceso restringido
There are different techniques that have been evaluated to identify whether a political discourse is populist or not. This research analyzes the debates in the plenary session of the Peruvian Congress during the first ...
Identificación del sentimiento expresado usando redes sociales en un contexto político
(Americas Conference on Information Systems, 2019)
Acceso abierto
Este estudio pretende proponer una solución al problema de identificar el sentimiento de comentarios en español, debido a las variaciones idiomáticas existentes en los diversos países Latinoamericanos, plasmados en redes ...