Listar Marketing por tema "Desarrollo sostenible"
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Sustainability, brand image, reputation and financial value: manager perceptions in an emerging economy context
(John Wiley & Sons, 2020)Acceso restringidoSustainability has become a fundamental concern in today' world—one which firms can no longer remain oblivious to. Through CSR, companies can shore up financial sustainability by acting in responsible, socially and ...