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CSR and branding in emerging economies: The effect of incomes and education 

Cambra Fierro, Jesús Juan; Flores Hernández, Javier Alfredo; Pérez, L.; Valera Blanes, G. (Wiley-Blackwell, 2020)
Acceso restringido
Sustainable development is a fundamental objective for guaranteeing the future of the planet. Taking into account the impact of emerging economies on the global economy and the scarcity of papers that have considered the ...

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Flores Hernández, Javier Alfredo (1)
Category / Subcategory
Ciencias empresariales / Marketing (1)
Document typeArtículo en Scopus (1)SubjectBranding (1)Comportamiento del consumidor (1)Consumer behavior (1)Emerging markets (1)Mercados emergentes (1)Date Issued
2020 (1)

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