Listar Tesis por autor "Ponce Puelles, Diego Manuel"
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Plan de marketing para implementación de restaurante Tex-Mex en Lima
Ponce Puelles, Diego Manuel (Universidad de Lima, 2020)Acceso abiertoThe big offer of restaurants in the city of Lima makes difficult for new brands to position and differentiate from competitors. Therefore, this work seeks to determine the conditions a restaurant should accomplish for being ...