Browsing by Subject "Industria y comercio del automóvil"
Now showing items 1-5 of 5
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Blockchain-Based System to Ensure the Integrity of Used Vehicle Purchase Transactions: Under Researchers’ Perspective
(Springer, 2022)Acceso restringidoThrough the increase in vehicle sales transactions globally, new ways are being created to change the current model of vehicle ownership transfer systems. The integrity of the data in this type of operation must be the ... -
Commercial Model to Increase Sales through Mixed Methodologies in an Automotive Retailer
(Association for Computing Machinery, 2023)Acceso restringidoIn recent years, the digital channel of companies in the automotive retail industry has experienced considerable growth, reflected in the percentage of sales of this channel with respect to total sales. Therefore, companies ... -
Determination of Optimal Leadership Styles through Knowledge Management: A Case from the Automotive Industry
(World Scientific, 2021)Acceso restringidoThis study proposed a model to examine the impact of various leadership styles on knowledge management. This case study identified the best leadership style, which can affect the key factors of the knowledge management ... -
Impacto de la publicidad creativa y su efecto en la acción de compra en el sector automotriz de Lima Metropolitana
(Universidad de Lima, 2023)Acceso abiertoMany companies, agencies, and society as a whole have a keen interest in creative advertising. When developed correctly, it can yield significant benefits by informing, persuading, and leaving a lasting impression, depending ... -
Propuesta de mejora para incrementar la rentabilidad de la empresa Certifica del Norte S.A.C. basado en la implementación de 5S
(Universidad de Lima, 2023)Acceso restringidoDicho trabajo de investigación consiste en implementar 5s al centro de inspección técnico vehicular (CITV) de la empresa Certifica del Norte S.A.C. en Piura para reducir el tiempo de espera y proceso que se origina al ...