Tesis: Recent submissions
Now showing items 801-820 of 6365
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Impacto de las estrategias de marketing basadas en influencers en la decisión de compra de productos de la industria cosmética
(Universidad de Lima, 2025)Acceso abiertoEsta investigación tiene como objetivo principal analizar el impacto de las estrategias de marketing basadas en influencers en la decisión de compra de los consumidores de productos cosméticos en Lima Metropolitana, ... -
El Marketing mix y el posicionamiento de una marca de agua de mesa en Lima
(Universidad de Lima, 2025)Acceso abiertoEl presente trabajo de investigación tuvo como objetivo general demostrar que el marketing mix permite favorecer el posicionamiento de una marca de agua de mesa en Lima. Dicho objetivo se dividió según las variables de las ... -
Impacto en el comportamiento del consumidor en la compra de galletas por la Ley de Octógonos
(Universidad de Lima, 2024)Acceso abiertoEl objetivo del presente trabajo es analizar el impacto en el comportamiento de los jóvenes de 15 a 25 años en los productos alimenticios catalogados como galletas por la ley de octógonos en el Perú desde el año 2019 hasta ... -
Notarios 4.0 la fe notarial dentro del entorno digital en el Perú del cincel al metaverso
(Universidad de Lima, 2024)En la nueva realidad bidimensional de nuestras sociedades -física y virtual- tenemos que verificar si los sistemas de seguridad como el otorgamiento de fe pública sobre las declaraciones de voluntad, actos y contratos que ... -
Informe de experiencia profesional calificada
(Universidad de Lima, 2024)Acceso restringidoFue una excelente experiencia poder compartir con diferentes equipos de Latinoamérica Yobel y poder llevar la metodología de costeo de la corporación. Es importante que cada país respete el estándar para clasificar, medir ... -
Waste reduction through the use of single minute exchange of die in the cutting area in small and medium-sized enterprises of the textile sector
(Universidad de Lima, 2024)Acceso abiertoThe present research identifies the issue posed by the lack of a standardized and efficient process in the cutting area of a Small and Medium-sized Enterprise in the textile-fashion sector in Peru. In an effort to address ... -
Decrease the level of complaints in a company of air compressors through lean manufacturing based on dmaic methodology
(Universidad de Lima, 2024)Acceso abiertoIn the mining and construction sector, the machinery and equipment subsector faces significant challenges in customer service quality due to repeated reprocessing caused by a lack of preventive maintenance. This research ... -
Management model applying lean six sigma to improve the performance of an SME in the professional services sector
(Universidad de Lima, 2024)Acceso abiertoThe concepts of Lean Manufacturing and Six Sigma have been applied in manufacturing companies with greater frequency. However, there are few records of its implementation in companies in the service sector. This sector in ... -
Optimization of dyeing process of cotton fibers in a peruvian textile company
(Universidad de Lima, 2024)Acceso abiertoThe textile industry is one of the most polluting industries in the world, due to the significant environmental impact it generates. Therefore, the adoption of measures to optimize its processes is necessary in order to ... -
Lean synergy production model implementation in textile smes: a case study on efficiency and quality improvement
(Universidad de Lima, 2024)Acceso abiertoThis research work focuses on small and medium-sized businesses (SMEs) in the textile sector, which are essential for the economy by generating employment and innovation. However, they face problems such as inefficiencies ... -
Production model based on lean manufacturing and TPM to increase efficiency in a company in the textile sector
(Universidad de Lima, 2024)Acceso abiertoThe textile industry has been a participant in a global transformation, where the use of new technologies and tools achieve greater effectiveness within the organization. However, the management of these tools in the MYPES, ... -
Improvement model applying time series, TPM and SMED to reduce waste in a timber company in the peruvian jungle
(Universidad de Lima, 2024)Acceso restringidoThe objective of this study is to analyze the issue of waste generation in the sawn wood production process, impacting the costs and efficiency of the sawmill. The company reported a waste generation rate of 9.55%, while ... -
Application of the use of time series models: tropospheric nitrogen dioxide (NO2) in different meteorological systems in two districts of the city of Lima
(Universidad de Lima, 2024)Acceso abiertoThis research will address air pollution, a severe problem in all world cities, because it negatively affects people's health and deteriorates the ecosystem. NO2 is a gas linked to acid rain formation and various reactions ... -
Improvement of the business banking credit process through the application of lean thinking in a medium-scale banking institution
(Universidad de Lima, 2024)Acceso abiertoIn a society in constant growth, banking institutions have been forced to satisfy more and more the needs of their clients. Among the most requested services are the bank loans, particularly those intended for medium and ... -
Importance of responsiveness in the quality of service in an hvac maintenance company in Metropolitan Lima applying the servqual model
(Universidad de Lima, 2025)The article presents the results and discussions of the application of the SERVQUAL model carried out in a company dedicated to the maintenance, installation and repair of air conditioning systems (HVAC) in Metropolitan ... -
Mejora en los procesos de servicio utilizando lean thinking y bpm en una institución educativa privada de educación básica
(Universidad de Lima, 2024)Acceso restringidoLas instituciones educativas privadas, tuvieron que reinventarse con la llegada de la pandemia, desde esta perspectiva se procedió con el análisis de los procesos de una institución educativa privada de educación básica. ... -
Propuesta de un modelo de planificación estratégica para la sostenibilidad de las Mypes en mercado de abasto mediante el balanced scorecard
(Universidad de Lima, 2024)Acceso abiertoLas MyPEs en el Perú contribuyen tanto al desarrollo económico del país como en la reducción de la tasa de desempleo, por ende, el estudio de este tipo de empresa para su crecimiento y mejora continua es de suma importancia. ... -
Increase of perfect orders through the application of mixed methodologies in a company in the heavy freight transportation sector
(Universidad de Lima, 2024)Acceso abiertoThe heavy freight transportation sector is projected to grow by 12% annually, increasing the need to address the demand generated by the economic growth in Peru, particularly from related sectors such as trade and logistics. ... -
Improvement proposal model based on 5S, ABC method and SLP to improve the level of order fulfillment in a company in the commercial sector
(Universidad de Lima, 2025)Acceso abiertoThe commercial sector in Peru has a sustainable growth over time, playing an important role and projecting an average growth of 3% by 2025. For this reason, commercial companies must be in constant development to be able ... -
Perspectives on last mile logistics: a sustainable approach
(Universidad de Lima, 2024)Acceso abiertoGradually the urban freight transport to final consumers is gaining relevance worldwide, with a rapid adoption stimulated also by the global health crisis. This also brings to the attention of the world interest regarding ...



















