Browsing Comunicación by Advisor "Carrillo Garrath, Emilio Alberto"

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    • Campaña de lanzamiento para la marca Flying Tiger Copenhagen 

      Gifford Velasquez, Sandra Cristina (Universidad de Lima, 2022)
      Acceso abierto
      The purpose of this work is to carry out a launch campaign in Peru for the Flying Tiger Copenhagen brand, a Danish company of retail stores specializing in low-cost designer items. This work intends to communicate the value ...

    • Lanzamiento de Flying Tiger Copenhagen en el Perú 

      Aguilar Tomey, Diego Santiago; Velázquez Saric, María Fernanda (Universidad de Lima, 2022)
      Acceso abierto
      The purpose of this work is to devise a launch campaign for the Danish brand Flying Tiger Copenhagen in Peru. It is intended to position the brand as a retail that stands out for its variety of products, unique design, ...