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How does customer perception of salespeople influence the relationship? A study in an emerging economy
(Elsevier, 2020)
Acceso restringido
Sales and sales force management is a complex activity that largely determines a company's commercial success. Customer perception of the salespeople in terms of expertise, trust, interaction, and risk can drive the ...
Dynamic networks in early international agrobusiness
(Escola Brasileira de Administração Pública e de Empresas, 2019)
Acceso abierto
This research aims to understand the benefits of networks, based on their origin, for the process of companies’ accelerated internationalization. The study adopts as a reference the emergence of Born Global enterprises, ...