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Estudio de la publicidad de Saga Falabella desde el punto de vista de los niveles socioeconómicos B y C de Lima metropolitana: Patrones de identificación y rechazo
(Universidad de Lima, Facultad de Comunicación, 2021)
Acceso abierto
El presente trabajo de investigación tuvo como objetivo general identificar la per cepción de los consumidores pertenecientes a los Niveles Socioeconómicos “B” y
“C” de Lima Metropolitana sobre las campañas publicitarias ...
Nuclear Magnetic Resonance Spectroscopy in Analyses of Biological Samples
(Springer, 2021)
Acceso restringido
Nuclear magnetic resonance (NMR) spectroscopy can be used for the analysis of almost all biological samples regardless of their complexity and physical state, sometimes requiring minimal sample preparation and handling ...
Astrobioethics: Epistemological, Astrotheological, and Interplanetary Issues
(Wiley, 2021)
Acceso restringido
The themes that arise as we enter the philosophical discussion on astrobiology are many and diverse. Of all these, ethics is presented as a rather complex one. Therefore, astrobioethics is the branch of philosophy and ...
Peruvian regional cinema: Transtextuality, gender and violence in Bullying maldito, la historia de María Marimacha
(Springer, 2020)
Acceso restringido
This chapter analyses the connections between the Ayacuchean film Bullying maldito, la historia de María Marimacha [Damned Bullying, the Story of María Marimacha] (Mélinton Eusebio, 2015), American horror and B-series ...
The peruvian short film: Styles and treatments of memory, politics, and violence
(Springer, 2020)
Acceso restringido
The short film is the area of cinematographic activity that has allowed Peruvian filmmakers to practice their craft. Each year, more than a hundred short films are produced in various regions of the country. These films ...