Repositorio Universidad de Lima: Recent submissions
Now showing items 7481-7500 of 14323
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Estudio de prefactibilidad para el desarrollo de un servicio de reserva de estacionamientos mediante una aplicación móvil
(Universidad de Lima, 2020)Acceso abiertoThe main objective of this project is to propose a new parking alternative to Lima drivers that enables lowering the existing problems due to the current supply shortage in this field as well as the expensive prices ... -
Contracultura TV: segmento “Bonus Track”
(Universidad de Lima, 2020)Acceso abiertoThe following professional work seeks to produce a documentary segment belonging to the digital channel “ContraCultura TV” called “Bonus Track” that deals with topics related to music, art and entertainment of the local ... -
Estrategia de contenidos en Instagram para una cuenta de eduentretenimiento enfocada en bienestar emocional. Caso: nudos sueltos
(Universidad de Lima, 2020)Acceso abiertoThis professional project consists of the content strategy that the author followed to position it as an Instagram account focused on emotional well-being, have a good reach, increase the growth of the account and generate ... -
Estudio de prefactibilidad para la instalación de una empresa instaladora de sistemas fotovoltaicos en Arequipa
(Universidad de Lima, 2020)Acceso abiertoThis pre-feasibility study covers the general aspects, market research, analysis of the location, plant size and engineering of a project related to the creation of company, located in the province of Arequipa, that installs ... -
El desarrollo de la marca empleador en una empresa de retail peruana
(Universidad de Lima, 2020)Acceso abiertoThis research focuses on the process of building the employer brand in a Peruvian pharmaceutical retail company and the role that communication played during this process, between 2012 and 2016, when the company implemented ... -
Análisis semiótico de la película Birdman (o la inesperada virtud de la ignorancia)
(Universidad de Lima, 2021)Acceso abiertoThis thesis analyzes Alejandro González Iñárritu´s film Birdman (2014) employing elements of film narratology as well as the theorical premises of the tensive hipotesis, primarily the semiotic of the event formulated by ... -
Desarrollo de la marca “Match Musical”, prototipado de la aplicación web y estrategia de lanzamiento en redes sociales
(Universidad de Lima, 2020)Acceso abiertoThe music industry in Peru and anywhere in the world is more than just singers or instrumentalists. Over time, getting in touch with someone specific from the world of music was made possible by recommendations from ... -
Lanzamiento de Nota20merch en plataformas digitales
(Universidad de Lima, 2020)Acceso abiertoThis professional work consists of the digital launch of Note20Merch through digital platforms. This student enterprise is dedicated to providing merchandising services and personalized advertising items for university ... -
Experiencia profesional en gestión de la comunicación corporativa y marketing de servicios en el rubro educación y entretenimiento
(Universidad de Lima, 2020)Acceso abiertoService institutions, whether entertainment or educational, have always sought to achieve a leading position in the market and total satisfaction of the end customer. In the latter case, students increasingly demand greater ... -
Violencia y memoria en el periodismo narrativo peruano. De dónde venimos los cholos y El origen de la hidra. Crimen organizado en el norte del Perú
(Universidad de Lima, 2020)Acceso abiertoNarrative journalism books are characterised by transcending the stories they tell, and by capturing the most important aspect of a writer: their style and way of communicating life experiences. The good use of literary ... -
Serie periodística online en diversos formatos sobre el mercado artesanal pesquero de chorrillos: “Mar afuera”
(Universidad de Lima, 2020)Acceso abiertoThe fishing cove of Chorrillos is part of the history, tradition and identity of the district. Since its creation it has been visited by a thousand Peruvians and tourists; however, it has been neglected over the years. In ... -
Plan de comunicación estratégico externo de una organización no gubernamental de Lima Metropolitana
(Universidad de Lima, 2020)Acceso abiertoThe present communicational project intervened, during the months of April to September 2019, the external sphere of the non-governmental organization Educa.Impacta.Crece, focused in providing classes that develop the ... -
Corazones alemanes en Quirio – documental fotográfico
(Universidad de Lima, 2020)Acceso abiertoDeutsche Herzen in Quirio is a bilingual (German - Spanish) photographic documentary that shows, through more than 50 photographs, the story of the German Social Project "Chosica", which has as its protagonists the families ... -
Doblaje de voz para hispanoamérica: el caso peruano
(Universidad de Lima, 2020)Acceso abiertoThe subject of voice dubbing has been little explored in Peru. Although there is currently a study on the processes followed by one of the existing dubbing companies in the country, there are still many other points to ... -
Paradigmas socioculturales y su influencia en la apariencia personal de hombres entre 25 y 45 años de edad en Lima metropolitana 2019
(Universidad de Lima, 2020)Acceso abiertoEl objetivo principal de la investigación es analizar la relación entre los paradigmas socioculturales y su influencia en la apariencia personal de hombres entre 25 y 45 años de edad en Lima Metropolitana 2019, y poder ... -
Estrategia de comunicación digital y producción de contenidos para la marca de ropa Baby Lemonade
(Universidad de Lima, 2020)Acceso abiertoThe following project, done in october of 2018, presents the planning and realization of the digital communication strategy and content production for the second-hand vintage clothing brand Baby Lemonade. Two stages of the ... -
Reconstruir la mirada experiencia en el taller de formación audiovisual en el centro juvenil de medio cerrado Lima 01 “Maranguita”
(Universidad de Lima, 2020)Acceso abiertoThis professional proficiency work concisely narrates my most important experiences as a filmmaker and audiovisual producer over my past 20 years of career path. It also focuses on describing, analyzing and reflecting on ... -
Reflexiones profesionales sobre la mutación en la elaboración de los contenidos en los medios de comunicación
(Universidad de Lima, 2020)Acceso abiertoIn this text, the educational profile of the Graduate in Communication is considered, added to his academic training and professional skills, in addition to paying special attention to his field of action: the development ... -
El impacto de la corrupción en las instituciones y sus efectos en el crecimiento económico: un análisis para países de la OCDE, América Latina y el Caribe y el Perú en el Periodo 2002-2015
(Universidad de Lima, 2020)Acceso abiertoLa corrupción, que se define como el mal uso o el abuso de un cargo público para el beneficio privado, es un hecho que posee una relación con el desempeño económico. Dentro de ese marco, esta investigación tiene como ... -
Relanzamiento de la marca “Dessert”
(Universidad de Lima, 2020)Acceso abiertoThis work consists of the proposal for the relaunch of the brand Dessert that includes the development of a new identity and a digital communication campaign based on the analysis of the target audience and their digital ...
