Listar Tesis por tema "Electronic commerce"
Mostrando ítems 1-3 de 3
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Factores que influyen en el e-loyalty de los negocios "pure play"
(Universidad de Lima, 2023)Acceso abiertoCurrently, consumers have a wide range of platforms to buy online, which is why it is increasingly difficult for companies to achieve customer loyalty. Different authors have carried out many studies over the years about ... -
Factores que influyen en el E-loyalty de los negocios "Pure Play"
(Universidad de Lima, 2023)Acceso abiertoCurrently, consumers have a wide range of platforms to buy online, which is why it is increasingly difficult for companies to achieve customer loyalty. Different authors have carried out many studies over the years about ... -
La publicidad online en el comercio electrónico y su influencia en las actitudes de los usuarios milenials en Lima Metropolitana
(Universidad de Lima, 2022)Acceso abiertoMillennials are part of the first generation to grow at the same rate as digital media; the generation whose year of birth is between 1979 and 1994, has as its main characteristic that they grew up technologically connected, ...