Análisis de la lectura: Brand Orientation as a Strategy That Influences the Adoption of Innovation in the Bottom of the Pyramid Market

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Date
2020
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Abstract
Este artículo tiene como finalidad hacer un análisis del paper Brand Orientation as a Strategy That Influences the Adoption of Innovation in the Bottom of the Pyramid Market. Se analizó de manera detallada los principales indicadores estadísticos con la finalidad de mostrar al lector la manera apropiada de revisar un artículo científico.
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https://hdl.handle.net/20.500.12724/10858
How to cite
Noreña Chávez, D. A. (2020). Análisis de la lectura: Brand Orientation as a Strategy That Influences the Adoption of Innovation in the Bottom of the Pyramid Market. Universidad de Lima, Escuela de Posgrado.
Publisher
Universidad de Lima, Escuela de Posgrado
Subject
Collections


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